Company Overview
Awinst Connect is a growing global provider of eSIM solutions, offering seamless mobile internet access to travelers, remote professionals, and connected devices. With a successful market entry and a live product, we are now focused on expanding internationally, accelerating sales, and driving product innovation.

To support this growth, we are looking for a strategic and hands-on Product Manager to lead market development, optimize the product, and manage cross-functional execution.

Key Responsibilities

Market Strategy & Entering new markets

• Define and prioritize target sales markets for the first year, including sequencing for international rollout.

• Analyze promising markets, tailoring the product to local regulatory and user needs.

• Develop actionable, region-specific market entry strategies aligned with company objectives.

Marketing & Promotion

• Design and implement global marketing campaigns to boost product awareness and adoption.

• Assemble and lead a team of freelance marketing specialists, justifying recruitment based on skill.

• Manage marketing budgets with clear cost-benefit analysis and resource allocation.

• Track and evaluate advertising effectiveness and refine strategies accordingly.

• Benchmark competitor marketing tools and campaigns to uncover strategic advantages.

Product Development & Optimization

• Monitor competitors, emerging startups, and new technologies to inform strategic positioning.

• Conduct A/B testing and analyze user behavior to guide product refinement.

• Translate user needs and market trends into clear technical specifications for developers.

• Lead continuous innovation cycles to ensure product-market fit.

Financial Planning & Management

• Develop and maintain an annual financial plan, overseeing operational budgets and cash flow.

• Ensure financial predictability and stability through accurate planning and reporting.

• Produce detailed monthly financial reports to assess business performance.

Operational Excellence

• Oversee implementation and use of CRM tools to streamline customer interaction.

• Collect and analyze user feedback to improve UX and service delivery.

• Encourage and manage review systems to drive public trust and reputation.

• Manage team schedules and reporting to ensure performance transparency.

Customer Engagement & Support

• Interact directly with customers when needed, including phone-based support.

• Oversee chatbot performance, ensuring smooth and responsive automated communication.

Unit Economics

• Track and optimize performance metrics such as customer acquisition cost (CAC) and lifetime value (CLTV).

• Assess product profitability and sustainability based on unit economics.

Mid-term Growth & Innovation

• Identify new product opportunities that extend the core offering.

• Explore innovative models such as subscriptions or specialized connectivity (e.g., eSIM for vehicles, security systems, portable IoT devices).

Qualifications & Skills

• Proven experience as a Product Manager in IT, digital services, or telecommunications.

• Deep understanding of international market dynamics and successful experience in bringing a product to market.

• Skilled in marketing strategy, performance measurement, and remote team leadership.

• Strong background in budgeting, financial analysis, and cost modeling.

• Familiarity with CRM systems, analytics platforms, and user feedback tools.

• Data-driven mindset with strong analytical and decision-making skills.

• Excellent written and verbal communication skills.

• High level of ownership and strategic initiative.